American IRA will be hosting John Ford, founder and CEO of Bel Air Lending and a seasoned real estate entrepreneur. Since 2018, John has facilitated more than 550 loans totaling over $120 million, rehabilitated 50+ homes, and built 60+ residences. In his session, “Bel Air Lending — How I Did It: Raising $44 Million in 8 Years,” John shares a repeatable fundraising system built around a concise “Credibility Kit” of track record documentation and investor-ready materials.
John will walk attendees through step-by-step outreach strategies and practical checklists, including how to build a targeted prospect list, approach top contacts, distribute investor packets, gather feedback, and leverage referrals. He will also share sample materials and scripts that can be adapted to individual fundraising efforts. Additionally, John explains how Bel Air Lending protects investor capital through an attorney-managed trust structure and layered net worth between borrowers and lenders. He supports his approach with the firm’s performance record: over $126 million in loans originated, a reported minimum 10% annualized return for eight consecutive years, and no principal or interest losses passed to investors.
What You’ll Learn
- Build a Compact Credibility Kit: Learn how to assemble a focused set of proof points that builds trust quickly and reduces friction without overwhelming potential investors.
- Activate Your Network with a Repeatable Outreach Playbook: Discover how thoughtful sequencing and intentional pre-contact can turn existing relationships into consistent fundraising momentum.
- Translate Track Record into Investor Confidence: Explore ways to present experience and safeguards so they convey reliability and move investors from interest to commitment.
Register to Access:
- Early Access Recording.
- A First Look at What’s in The Works.
- Get Expert Answers.
Save the Date: January 14th at 12:00 PM ET