
American IRA will be hosting Rob Stanley and Clay Stanley of Shining Rock Equity for a webinar on underwriting multifamily deals in a shifting market. In this session, they break down the key financial assumptions that drive investment performance and how investors can evaluate opportunities more effectively.
The discussion explores rent dynamics, including concessions, true rent, and realistic rent growth, along with concepts like gain to lease and value-add potential. Attendees will also learn how to ask better questions, assess sponsors, and reduce risk when analyzing multifamily investments.
What You’ll Learn
1. The Truth Behind Rent Numbers
Go beyond headline rents to understand concessions, true rent, and gain to lease—and how these hidden factors impact actual returns.
2. Rent Growth vs. Market Reality
Learn how to critically evaluate rent growth assumptions by analyzing supply trends and avoiding overly optimistic projections.
3. Where Value-Add Still Works (and Where It Doesn’t)
Discover how to identify viable value-add opportunities in today’s market and spot deals that may no longer deliver expected upside.
Register to Access:
- Early Access Recording.
- A First Look at What’s in The Works.
- Get Expert Answers.
Save the Date: May 13th at 12:00 PM ET

